Active Campaign

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Active Campaign

Go beyond email marketing with true marketing automation

Email Marketing. Marketing Automation. Sales CRM. Messaging.

All the tools you need to make meaningful connections and grow your business.

  • Email Marketing

    Send super personalized, responsive, beautiful emails in just a few clicks.

    Start sending 
  • Marketing Automation

    Trigger personalized emails based on customer actions and send automated follow-ups.

    Automate your work 
  • Sales + CRM

    All your customer data, organized. Sales automation that drives deals forward.

    Ditch the rolodex 
  • Messaging

    Respond to customer behavior and boost calls to action with messages directly on your site.

    Message smarter 
 
PERSONALIZED EMAIL MARKETING

Send exactly what your contacts want

Beautiful email marketing is only the beginning. Send newsletters and messages targeted to each contact’s interests. Make every campaign you send feel personal.

POPULAR FEATURES
  • Email Marketing
  • Segmentation
  • Dynamic Content
  • Messaging
Be personal 
POWERFUL MARKETING AUTOMATION

Automation gives you back your time

Make it easy to run your marketing. Set up a welcome series with email automation, segment your contacts, or use simple workflows to automate the marketing no one has time for.

POPULAR FEATURES
  • Automation
  • Segmentation
  • Contact Management
  • Email Marketing
Get back time 
SMART CRM

Sales automation helps you sell more

A CRM with email and sales automation keeps all your customer data organized in one platform. Manage your pipelines, update deals, and always follow up at the perfect moment.

POPULAR FEATURES
  • CRM
  • Lead Scoring
  • Win Probability
  • Automation
Sell more 
WEBSITE MESSAGING

Message your customers when it matters most

Make meaningful connections with your customers. Answer questions, recommend products, offer sales, or ask for feedback at the exact moment they’re most engaged.

POPULAR FEATURES
  • Site Messaging
  • Engagement Tracking
  • SMS
  • Segmentation
Make connections 

It doesn’t stop at email marketing…

We’re constantly refining our product. Adding new features. Working to help your business grow.

  • Advanced Reporting

    Find out what's working and what's not. Dig into your data to find opportunities to grow.

    Check results 
  • Integrated Forms

    Create custom forms to collect emails, get more customers, and start your automations.

    Make forms 
  • Site Tracking

    See what people do on your website. Use that info to turn them into customers.

    Track behavior 
  • Training and Support

    Get fast, 1-on-1 support and training. Access our library of tutorial videos and help guides.

    Get support 
  • Migration Services

    We'll help you move everything from your current software for free. Yup, free.

    Migrate free 
  • Gmail Extension

    Work out of your Gmail account and manage your contacts from anywhere online.

    Use Gmail 
  • Email Segmentation

    Group your contacts by location, age, and almost any behavior with advanced segmentation tools.

    Target contacts 
  • Automation Goals

    Measure your marketing by creating customizable, automated goals.

    Measure marketing 
  • iOS CRM App

    Access your contacts, send emails, check tasks, and update deals on the go.

    Go mobile 
Available plans